Purday Marketing logo

Purday Marketing.

Google and Meta ads for tradies across the UK.

Enquiries usually landing from week two.

What we work with

  • Meta
  • Google Ads

Everything that turns an ad into a booked job.

We don’t just run your ads. We handle what happens after someone clicks, so fewer enquiries slip away.

Built around what you need.

Every plan includes the core system. Add the extras you want. Fewer extras, or a higher commission, means a lower setup fee, and we agree it all with you before you pay.

Setup, paid once£250–£600
Commission on jobs won5–10%
Monthly retainerNone
Book a call

Included in every plan

  • AI-made ad campaigns on Google and Meta
  • Landing pages for each service
  • Personalised lead funnel
  • Instant AI reply to every new enquiry
  • Follow-up for half-finished enquiries
  • Easy meeting requests
  • Client portal dashboard
  • Weekly reports and a monthly summary
  • Ongoing optimisation

Optional extras change your setup fee

  • Website, brand new or improved
  • Missed-call text back
  • Review requests after jobs
  • Newsletter introduction
  • SEO work

Who you’ll work with.

  • Leicestershire, working UK wide
  • Usually back to you within an hour
  • You deal with us directly

Alfie Purday

Founder

I started Purday Marketing in 2026 to build something of my own. I run your ads, your website and the system behind them, and after setup we only earn when you win work.

Archie May

Joint owner

Archie looks after calls, onboarding and chasing up. He’s from Leicestershire, he’s disciplined, and he’s usually back to you within an hour.

More about us

Questions tradespeople ask.

Straight answers about cost, timing and how it works.

Rather just talk it through?A 15 minute call, no obligation.

A one-off setup fee between £250 and £600, and a share of the jobs our marketing wins you, between 5% and 10%. Your ad budget is paid by you, straight to Google and Meta. There’s no monthly retainer. The setup fee depends on which extras you choose and the commission you pick: a higher commission means a lower setup fee.

Every plan includes the core system: AI-made ads on Google and Meta, landing pages, your lead funnel, instant AI replies to new enquiries, follow-ups, meeting booking, the client portal, weekly reports and ongoing optimisation. A website, missed-call text back, review requests, a newsletter and SEO are optional extras. Leave them out for a lower setup fee.

Then you don’t pay us any commission. Our only ongoing cut is a share of work you actually win. The setup fee covers building everything, and we keep improving your ads to get the enquiries coming.

It depends on your trade, the area you cover and how much work you want. We’ll suggest a starting budget on the call. It’s your money on your own card, so you can change it whenever you like.

I’ll message you to confirm, check what times suit you, and get ready for the call. On the call we go through your trade and area, show you the ads we’d run, and give you your setup price.

The setup fee, some photos of your work, and a few details about your jobs and the areas you cover. You don’t need a Facebook page or Google account. If you haven’t got them, we’ll set them up with you, in your name.

Setup usually takes 3 to 4 days after you pay and send what we need. Your first month starts when the ads go live, and most firms get their first enquiry in the second week. Results vary by trade, area and season, so we can’t promise a number.

No. We can build you a brand new one, improve the one you have, or skip it altogether. It’s an optional extra, so it’s up to you.

It goes straight into your client portal, and an AI texts the customer straight away to say their details have been passed to you and you’ll be in touch soon. Then it’s over to you: the faster you call back, the more jobs you win.

With missed-call text back, the caller gets a text straight away saying you’re busy and will call them back, with a quick way to tell you about the job. So they don’t ring the next firm.

Every week: how your ads did, how many ads and campaigns ran, visits to your pages, and how your ad spend and website are performing. Every month: a full summary, with more detail if you want it.

A tracking pixel on your website shows us when someone enquires through an ad. You then tell us which enquiries became booked jobs, within 7 days. Reporting jobs honestly is part of our agreement, and not doing so is a breach of contract we can take legal action over.

Yes, if you add review requests. After a job, the customer gets a friendly AI message asking for a review the day after, a week after and two weeks after. It stops as soon as they reply, and never offers anything in return for a review.

You do. Your ad accounts stay in your name and the enquiries are yours. If you leave, we remove our access and hand back anything we hold.

Yes. There’s a one month minimum from when your ads go live, so they get a fair run. After that, give us thirty days’ notice in writing. There’s no exit fee. Commission is still due on jobs you win from our leads for 12 months after the enquiry, even if you cancel. See our terms and refund policy.

Book a call through the offer bar within 10 minutes of your first visit, then sign up within 14 days of the call, and we’ll take £50 off your setup fee. New clients only, one per business. See the offer terms.

Still got a question?

Ask us anything. You’ll speak to Alfie or Archie, not a call centre.