# Purday Marketing

> Purday Marketing runs Google and Meta (Facebook and Instagram) ads for tradespeople. It is based in Ashby-de-la-Zouch, Leicestershire, England, and works with trades across Leicestershire and the UK. It is run by Alfie Purday (founder) and Archie May (joint owner).

## People
- Alfie Purday: founder of Purday Marketing. Runs the ads, landing pages, websites and the systems behind them. Based in Ashby-de-la-Zouch, Leicestershire.
- Archie May: joint owner of Purday Marketing. Looks after client calls, onboarding and keeping clients in the loop. From Leicestershire. Usually replies within an hour.

## What Purday Marketing does
- AI-made ads on Google and Meta for trades, tested continuously, keeping the ads that bring enquiries.
- Landing pages for each service and a personalised lead funnel.
- Instant AI text replies to every new enquiry, follow-up for half-finished enquiries, and easy meeting requests.
- A client portal and weekly reports, plus a monthly summary.
- Optional extras: a new or improved website, missed-call text back, review requests after jobs, a newsletter and SEO.

## Who it is for
All trades, including builders, roofers, plumbers and heating engineers, electricians, kitchen and bathroom fitters, landscapers, plasterers and decorators. From new firms to established businesses.

## Areas
Based in Ashby-de-la-Zouch (North West Leicestershire). Covers Ashby-de-la-Zouch, Coalville, Measham, Moira, Ibstock, Castle Donington, Swadlincote, Burton upon Trent, Loughborough, Leicester, Hinckley, Melton Mowbray, Market Harborough and the rest of Leicestershire, and works with trades across the UK by phone and online.

## Pricing
- One-off setup fee between £250 and £600, depending on the extras chosen and the commission rate. Most setups are around £300 to £400.
- Commission of 5 to 10% of jobs won through the ads. A higher commission means a lower setup fee.
- No monthly retainer. The ad budget is paid by the client directly to Google and Meta.
- £50 off the setup fee for new clients who book a call within 10 minutes of their first visit (offer terms apply).

## How it works
1. Book a free 15 minute call.
2. Setup in 3 to 4 days (photos, job details; ad accounts set up if needed).
3. Ads go live and are tested; the first month starts when ads go live.
4. Every enquiry gets an instant reply; the client calls back and wins the job.
5. A report every week.
6. Commission only on jobs won, with review requests after jobs if chosen.
Most firms get their first enquiries from week two.

## Contact
- Phone: 07984 233163
- Email: alfiepurday2@gmail.com
- Website: https://purdaymarketing.com
- Trading name of Alfie Purday, sole trader, Ashby-de-la-Zouch, Leicestershire, DE12 7GQ.

## Pages
- [Home](https://purdaymarketing.com/): overview, services, FAQ
- [Trade marketing in Ashby-de-la-Zouch](https://purdaymarketing.com/trade-marketing-ashby-de-la-zouch)
- [Trade marketing in Leicestershire](https://purdaymarketing.com/trade-marketing-leicestershire)
- [How it works](https://purdaymarketing.com/pipeline)
- [Pricing and estimate](https://purdaymarketing.com/pricing)
- [About Alfie Purday and Archie May](https://purdaymarketing.com/about)
- [Book a call](https://purdaymarketing.com/book)